Vew all brand maps here.
We recently held our first Kiss Confidential focus group to discuss the credit crunch and fashion. Meet the participants here
Voracious consumers, ready and willing to receive well-executed brand messages, Modern Mainstreamers make up 23% of the Kiss audience (62% male, 38% female)*
We took to the streets of London W1 and Croydon to meet our audience, and to learn what makes them tick. Here’s introducing the Modern Mainstreamers…
The Modern Mainstreamers give their take on fashion and car brands
DEAR DIARY...
Two Modern Mainstreamers from our rather insightful Insight Panel are letting us snoop through their diary.
MODERN MAINSTREAMER LISTENER DIARIES
We asked our panel of over 500 listeners when and where they listen. Here are the Modern Mainstreamers listener diaries
HITTING THE HIGHSTREET WITH A MODERN MAINSTREAMER
Kiss goes shopping. We hit the highstreet with Charlotte, one of our Modern Mainstreamers
MODERN MAINSTREAMER INTERVIEW
Adam, 21, is one of our Modern Mainstreamers - a Kiss listener and university student